Critical Mass Business Talk Show | Orange County’s Longest-Running Business Talk Show

Author, master level coach, President and CEO of Kohler & Company, Dawn Kohler joined Ric in the studio to talk about how her firm is helping companies improve their business productivity through executive and management training techniques. Dawn shared with our audiences how she got involved in executive coaching as well as talking about her latest book, "The Invitation, A Weekend with Emma." President of the Western Region of Cigna, Christopher DeRosa joined Critical Mass Radio Show to talk about the importance of having "a culture of health." Christopher discussed how many middle market companies should utilize the concept of "a culture of health" in the workplace which in turn will produce positive benefits for each individual employee and increase the health and productivity of the overall business. 

Managing partner at Hart King Law, William Hart joined Ric in the studio to talk about what middle market companies should be doing this new year to keep their business on track. William also shared with our audiences his guiding principal and his belief in the success of his business through the growth and support of his team.

Entrepreneurs and authors Michael Houlihan and Bonnie Harvey are back on Critical Mass Radio Show to talk to us about their latest book The Entrepreneurial Culture. The successful entrepreneurs discuss the two divisions of every company: sales and sales support, the number one hidden cost of any business and how to spot and hire people with entrepreneurial DNA, integrity and hustle. Managing partner at Hart King Law, William Hart joined Ric in the studio to talk about what middle market companies should be doing this new year to keep their business on track. William also shared with our audiences his guiding principal and his belief in the success of his business through the growth and support of his team. 

Interested in opening up a steady growing franchise? Jeff Wesley, CFO of Two Men and a Truck joined Critical Mass Radio Show to talk about the growth of the franchise and its effect on the over all moving industry. Jeff also talks about the franchises expansion into the Los Angeles market as well as Orange County, CA. 

Executive Director of The Wooden Floor, Dawn Reese also joined our program to share with us how support through arts education has helped students and youth of low income communities graduate high school and attend college. Dawn talks about some of the programs The Wooden Floor offers its students to help instill confidence and self discipline to enrich their lives through dance and arts. The Wooden Floor is also a Santa Ana community non-profit and services youth in the surround cities and communities.

David Benavides, City Councilman of Santa Ana and Board Member of the organization KidWorks, joined Ric in the studio to share with our audiences some of the programs KidWorks offers to help low income students, youth and community members in central Santa Ana, CA. David talks about some of the challenges facing their organization and was excited to announce that KidWorks will be expanding its facilities to accommodate the growing number of community youth members by embarking on an exciting new capital campaign to fund the growth and services for this organization. Executive Director of The Wooden Floor, Dawn Reese also joined our program to share with us how support through arts education has helped students and youth of low income communities graduate high school and attend college. Dawn talks about some of the programs The Wooden Floor offers its students to help instill confidence and self discipline to enrich their lives through dance and arts. The Wooden Floor is also a Santa Ana community non-profit and services youth in the surround cities and communities. 

Jeff Blanton of The Blanton Group joins the show to discuss the topic of business growth and what key factors middle market firms should consider when promoting the progress of their company. Listen to what Jeff calls the 3 C's of taking on challenges while trying to grow a business. 

Jayson Duncan, Chief Storyteller at Miller Farm Media, discusses how his company helps middle market firms grow their businesses through the increasingly relevant medium of video marketing. Listen in at minute 4 to hear the 3 Key Types of video every Middle Market Firm must have on Youtube. 

Director of Public Works for the City of Anaheim, Natalie Meeks, joined Ric in the studio to talk about the launching of the Anaheim Regional Transportation Intermodal Center  (ARTIC). Natalie also talks about the December 8th official ribbon cutting ceremony to showcase Orange County's newest and innovative transportation facility. 

Jon Larson, president of Richweb, Inc. joined Critical Mass Radio Show to talk about some of the top concerns for his clients when dealing with internet performance, speeds and services. Richweb, Inc creates customized IT solutions such as cloud based phone systems and VPN performance. Jon also talks about Richweb's latest unveiling of Richmond, Virginia's first open internet exchange with the motto "Keep local traffic local." Director of Public Works for the City of Anaheim, Natalie Meeks, joined Ric in the studio to talk about the launching of the Anaheim Regional Transportation Intermodal Center  (ARTIC). Natalie also talks about the December 8th official ribbon cutting ceremony to showcase Orange County's newest and innovative transportation facility. 

What is your business worth to someone who might want to buy your firm and what can you do about making it worth more in their eyes? John Warrillow, founder of The Sellability Score, joined Critical Mass Radio show to discuss how middle market companies can evaluate the sellability of their company. As the creator of the sellability score assessment, John also talks about the "Scalability Trifecta." Take the Sellability Score Assessment here!

Are you looking to develop your business marketing and sales strategy? Josh Berry, Managing Partner at VentureTech joined Critical Mass Radio to talk about how his firm is helping entrepreneurs to start and grow their companies VentureTech partners with two main groups of entrepreneurs, closet entrepreneurs that see a niche in the market and need helping launching and small service heavy businesses that could massively benefit from adding technology and digitial media to their business plan. 

Serial entrepreneur Torrey Tayenaka returned to our studio to talk about his latest venture into the EVA Smart Shower. Torrey also gave us an update on Sparkhouse and how the future of marketing is continuing to grow towards new media such as digital and video production. 

Are you ready for the holiday sweets? Pauline Marasek, owner of Paulines Premiere Sweets joined Ric in the studio to about her entrepreneurial endeavor into creating the popular pecan brittles. Pauline talked about some of the obstacles and challenges shes faced and what the future holds for her business. Serial entrepreneur Torrey Tayenaka returned to our studio to talk about his latest venture into the EVA Smart Shower. Torrey also gave us an update on Sparkhouse and how the future of marketing is continuing to grow towards new media such as digital and video production.  

Vic Ghai, Chairman of the board of Aliantel, joined Ric in the studio to discuss the growth and opportunities in the telecom industry. Aliantel focuses on creating sustainable and reliable quality cells sites that serve the needs of their clients. 

Are you interested in starting a franchise? Kevin Wilson, CEO of Mosquito Joe joined Critical Mass Radio Show talk about his growing franchise in the Orange County area. WIth the increasing rise in West Nile Virus specifically in Southern California, the need for mosquito and insect treatment has been in high demand. Vic Ghai, Chairman of the board of Aliantel, joined Ric in the studio to discuss the growth and opportunities in the telecom industry. Aliantel focuses on creating sustainable and reliable quality cells sites that serve the needs of their clients. 

Alexandra Armstrong, Co-founder of the Haiti Scholarships organization, joins our non-profit show to talk about how she became interested in this cause and what her foundation is doing to promote education as a key factor in the success of a better future for young people living in Haiti. Listen to her inspiring story about the passion that drives Haiti Scholarships and check out their website here to learn more!

Juan Sandoval joins the Critical Mass Non-Profit show to talk about how Orange County Community Housing Corporation is helping low income community members achieve self sufficiency through housing and education assistance. 

Founder of The Bulletproof Executive and new author for his upcoming book The Bulletproof Diet, David Asprey joined Ric to talk about his new book and how his experiences after becoming a bio-hacker has changed his perception on how to take control and change ones life physically and mentally. 

We just had to have him back! Another returning guest Dr. Deane Waldman is back on our show to go more in depth about the effects of today's current health care system. Listen as he shares his knowledge and expertise, which can be found more in depth in his latest book The Cancer in Healthcare: How Greed is Killing What We Love.  

Dr. Mira Farka from the Department of Economics at California State University, Fullerton comes back to Critical Mass to share some highlights for the end of the year economic forecast. Listen as she provides fascinating statistics and insights regarding the nature of our current economy.

Roger Friedman, an attorney at Rutan and Tucker joined Ric for our special non-profit Critical Mass Show to talk about his involvement with the organization We Give Thanks. We Give Thanks was founded by local restaurateur Frank Garcia and is about to celebrate its 28th annual Thanksgiving event estimated to feed over 15,000 Orange County residents. 

Are you a millennial looking to expand your business network? Jan Slater, creator of CareerConnection.me joined us in the studio to talk about how she created this idea of an online community for young professionals to network and connect with each other.

Scott Diener of Scooters Jungle joined Critical Mass in the studio to talk about the success of his business franchise and why sometimes opening up a franchise could be a better option than opening up a traditional business. Are you a millennial looking to expand your business network? Jan Slater, creator of CareerConnection.me joined us in the studio to talk about how she created this idea of an online community for young professionals to network and connect with each other. 

Linda Strand and Mari Kurtz, both successful business owners representing women business leaders in the construction industry, share their inspiring stories and insights.  Our two guests join Critical Mass to talk about how they got into the industry and how they approach their role as a female leaders in the market and in business as a whole. Linda is the CEO of Independent Energy Solutions; check out her business at http://www.indenergysolutions.com/.  Mari is the CEO of Cal Pac Sheet Metal and you can find her at http://calpacsheetmetal.com/.

Darcie Harris joins Ric in the studio to talk about how she is helping women CEO's and entrepreneur to grow their business through effective training and speaking strategies geared specifically towards women in business. 

Ankur Patel, founder of Letap Consultants joined Critical Mass to talk about information and security risk management. What is it and how can middle market businesses protect their companies valuable data and information? 

Eric Gildenhuys, CEO of Rezultant is back on our show to share with us more insight on how to improve on the sales process and create more business growth and revenue. Ankur Patel, founder of Letap Consultants joined Critical Mass to talk about information and security risk management. What is it and how can middle market businesses protect their companies valuable data and information? 

Rod Trujillo, founder and CEO of International Rubber Products, joins our show to talk about the companies mission and engineering approach.  Hear his story and get inspired by his success as he talks about the principle that guides his organization.  Look them up at  www.irpi.com .

Want to demystify the branding process for your business?  Liz Papagni joins us in the studio to talk about how her firm is helping middle market companies strategically brand their company. Learn more about her company at  http://marketingiw.com/ .

Alex Angulo and Chris Clark, from the SMART (Support Music and Arts) Foundation, joins the show to talk about how the SMART foundation is working to ensure every child has access to music and arts education in Orange County. Alex also talks about being a member of the Jazz Execs and some of the upcoming events and performances by the Jazz Execs. They would love to hear from you! Look them up at www.smartfoundation.org. 

KJ, the founder of Smart Phone Trainers joined our studio to talk about how businesses can use their smart phones for more effective business productivity. Statistics say that average users and business owners are only using 5% or less of their smart phone capabilities. Smart Phone Trainers helps business owners fully utilize the capacity of their smart phone to grow their business. 

Managing Parnter at NienowTierney, Paul Nienow joined Ric in the studio to talk about how his firm is helping CEO's and executives of middle market businesses with developing long term objectives and strategies to facilitate critical business decisions in the growth of their company. KJ, the founder of Smart Phone Trainers joined our studio to talk about how businesses can use their smart phones for more effective business productivity. Statistics say that average users and business owners are only using 5% or less of their smart phone capabilities. Smart Phone Trainers helps business owners fully utilize the capacity of their smart phone to grow their business. 

President and CEO at Open Plan Systems, Dean Williams joined our program to talk about how his firm is providing middle market businesses with high quality, low cost and environmentally friendly office furniture.Eric McKay, founder of the Hardywood Park Craft Brewery in the Richmond, Virginia area joined the show to share with us some of the popular growth trends in local micro breweries and what the future holds for his business. 

Alex Angulo and Chris Clark, from the SMART (Support Music and Arts) Foundation, joins the show to talk about how the SMART foundation is working to ensure every child has access to music and arts education in Orange County. Alex also talks about being a member of the Jazz Execs and some of the upcoming events and performances by the Jazz Execs. They would love to hear from you! Look them up at www.smartfoundation.org.

Eric McKay, founder of the Hardywood Park Craft Brewery in the Richmond, Virginia area joined the show to share with us some of the popular growth trends in local micro breweries and what the future holds for his business. 

Richard Munro, Managing Director at Newport Board Group, dives into how his business offers a 360 degree approach to helping CEOs run middle market firms in Orange County.  His vast experience and expertise shines in this interview. To find out more, check out www.newportboardgroup.com.

Managing Partner at Haskell & White,  Wayne Pinnell joined Ric in the studio to talk about how his firm is helping middle market businesses capitalize on the latest financial opportunities, gain credibility and become more consistent on how they handle their books. 

From the University of Phoenix Southern California, Kendra Angier, Campus Vice President and Scott Bluemel, Lead Faculty Area Chair joined our special guest host Azia Celestino in the studio to talk about the university's Thought Leadership Series. Critical Mass Radio Show host Ric Franzi also speaks with some attendees from the university's Megatrends Leadership Series. 

Executive Director of Dominion Resources Innovation Center, William Daughtrey joined our program from the Richmond, Virginia area to talk about how his firm helps entrepreneurs and start up companies thrive into growing successful businesses. Dominion Resources Innovation Center empowers entrepreneurs and business owners through experiences, resources and a collaboration of networks. From the University of Phoenix Southern California, Kendra Angier, Campus Vice President and Scott Bluemel, Lead Faculty Area Chair joined our special guest host Azia Celestino in the studio to talk about the university's Thought Leadership Series. Critical Mass Radio Show host Ric Franzi also speaks with some attendees from the university's Megatrends Leadership Series. 

Ted Margison, Senior Consultant at Lighthouse Consulting Services joins our program to talk about middle market companies can grow their business through effective sales management practices.  For more information, check out his website at http://lighthouseconsulting.com/.

Our special guest on Critical Mass Radio Show Orange County Sheriff and coroner Sandra Hutchens joined us in the studio to give our audiences a little overview of the Orange County Sheriffs Department and how she got her career started in law enforcement. Sandra also talks to us about one the the departments programs called "The Great Escape." 

Donnie Gupton, co-owner of Precision Flooring in San Jose, CA joined our Coast to Coast show to talk about how his family owned and operated business has continued its success in the industry through quality customer service. 

Chuck Kiskaden, president and CEO of Health Benefits Advisers joins the program to help middle market companies understand their health care needs and how it can effect their business. Listen to this insightful interview about our health care system and check out Health Benefits Advisors at http://www.healthbenefitsadvisors.com/.

Peter DiGiammarino, principal at IntelliVen joined Critical Mass Radio Show as our special guest to talk about his new book "Manage to Lead: 7 Truths to help you Change the World." Peter also talked about his experiences working with CEO peer groups and how he believes that CEO's and executives of middle market companies can prosper and gain valuable knowledge from these organizations. 

Are you craving Mexican food, but looking for a healthier alternative? Carlos and Blanca Martinez, owners of Urban Cactus joined us in the studio to talk about their unique restaurant concept of healthy Mexican cuisine. Carlos and Blanca talk about their experiences and challenges they faced when opening up their new business.

From the Whimsical World of Sheri Fink, author Sheri Fink returned to our studio to talk about her latest business venture and how she plans to further expand her brand and her message of self esteem and self confidence. Are you craving Mexican food, but looking for a healthier alternative? Carlos and Blanca Martinez, owners of Urban Cactus joined us in the studio to talk about their unique restaurant concept of healthy Mexican cuisine. Carlos and Blanca talk about their experiences and challenges they faced when opening up their new business. 

Cheryl Klem from Human Capital Partners joins our show to talk about how her firm is helping middle market companies create cost effective HR solutions that can help maximize their investment and ultimately their business revenue.

Want to avoid having confidential business information stolen by ex-employees? Attorney and associate at Wellman & Warren LLP, Anabella Bonfa joined our program to talk about how her firm is helping middle market companies avoid losing valuable business data. 

Why do the best people always leave? Marcie Glenn, CEO of Another Source returned to the hot seat on Critical Mass Radio Show to discuss some "real life" recruitment and staffing issues that many middle market companies are confronted with. Want to avoid having confidential business information stolen by ex-employees? Attorney and associate at Wellman & Warren LLP, Anabella Bonfa joined our program to talk about how her firm is helping middle market companies avoid losing valuable business data. 

Chris Bull, Managing Partner at McDermott & Bull joins us in the studio to talk about why middle market companies should work with a retained search firms and how they differ from other forms of recruitment.  Visit their website athttp://www.mbsearch.com/.

Author of the book Dr. Deane Waldman joins Critical Mass Radio to talk about the hidden issues and this "cancer" in today's current health care system through his latest book "The Cancer in Healthcare." Order is new book http://thecancerinhealthcare.com/  Check out his website at http://deanewaldman.com/. 

Bob Giberson, CEO of Peaklogix joined our Coast to Coast show from the Richmond, Virginia area to talk about how his firm helps manufacturing companies by creating solutions that integrate the flow of material goods and information to increase productivity and maximize efficiency. Bob also discusses some examples of material handling solutions that middle market companies should consider implementing into their business. 

CEO of Women Helping Women, Janie Wolicki joined Critical Mass Radio show for a special non-profit segment to talk about the organizations latest event, the Employment Breakfast on October 11, 2014. Women Helping Women serves the needs of both men and women through employment services that help empower them to achieve economic success and financial stability. 

President of Executives Unlimited, Tomilee Gill joined our studio to talk about how her firm is helping middle market companies find the right leaders for their business. Tomilee discuss what factors companies should considered when working with an executive search firm to find the right candidate to fit the needs of the company. CEO of Women Helping Women, Janie Wolicki joined Critical Mass Radio show for a special non-profit segment to talk about the organizations latest event, the Employment Breakfast on October 11, 2014. Women Helping Women serves the needs of both men and women through employment services that help empower them to achieve economic success and financial stability. 

Critical Mass Radio Show present its latest LIVE radio installment called the Speaker Series. This months topic discusses how middle market companies can use outsourcing as a business growth strategy. Our special events producer Azia Celestino hosted the panel of special guests which included: Jack Abbott, owner of JBA & Associates; Barbara Barcon, finance executive an independent consultant; Nina Woodard, president of Nina E. Woodard and Associates; Jason Locklin, founder and CEO of Environmental Consulting Firm; and Bruce Oliver, Brandman University professor, Ethics and Sustainability.

Critical Mass Non-Profit Radio Show present our special guest host Genese Davis filling in for Ric Franzi. Co-founders Tatsuya Fushimi and Ryan Okita from GetUp8, joined Genese in the studio to talk about their passion for the organization GetUp8. Tatsuya and Ryan also talk about GetUp8's upcoming fundraiser called The Auction on October 11, 2014. 

Critical Mass Radio Show host and business expert Ric Franzi interviews Cheryl Klem from Human Capital Partners. They talk about how her firm is helping middle market companies create cost effective HR solutions that can help maximize their investment and ultimately their business revenue. 

Co-Chair of the Corporate and Securities Practice at Stradling Law, Mark Skaist joined our studio to discuss some of the latest SEC rules and regulation that many CEO's and executives of middle market companies need to know for raising capital. Mark also talks about other alternative ways to raise capital such as the issue of crowd funding

Owner of Michael Manoogian Logo Design, Michael Manoogian joins our radio program to talk about how he got started in the business and how the evolution of technology has played a role in the industry and his business.Co-Chair of the Corporate and Securities Practice at Stradling Law, Mark Skaist joined our studio to discuss some of the latest SEC rules and regulation that many CEO's and executives of middle market companies need to know for raising capital. Mark also talks about other alternative ways to raise capital such as the issue of crowd funding. 

Michael Houlihan and Bonnie Harvey, co-founders of Barefoot Winery joined our host Richard Franzi in the studio to talk about how they launched their successful winery into the market through a unique business strategy. The couple also chatted with our host about their latest book The Barefoot Spirit.

Managing Partner at Consult2Hire, Kevin Corbett joined our program to talk about how his firm is helping middle market companies in the Richmond, Virginia area create staffing solutions for their business. Consult2Hire uses various e-business solutions as well as enterprise application solutions to address the needs of their clients. Michael Houlihan and Bonnie Harvey, co-founders of Barefoot Winery joined our host Richard Franzi in the studio to talk about how they launched their successful winery into the market through a unique business strategy. The couple also chatted with our host about their latest book The Barefoot Spirit. 

Looking to use SEO to help grow your business? Steve Kinney, president of Search Optimizers joined our show to talk about the top five ways CEO's and executives of middle market companies can utilize SEO strategies to help grow their business.

President and CEO of Executive Next Practices Institutes and NextWORKS, Scott Hamilton comes back to Critical Mass Radio to talk about ENP's expansion and share some of the next practice ideas being generated by the community of executives. Scott also talks about his NextWORKS business, a strategy and business alliance firm. Looking to use SEO to help grow your business? Steve Kinney, president of Search Optimizers joined our show to talk about the top five ways CEO's and executives of middle market companies can utilize SEO strategies to help grow their business. 

Critical Mass Radio welcomed back guest Eric Gildenhuys, CEO of Rezultant to our program to talk about how his consulting firm is helping CEO's and executives of middle market companies grow their business revenue through various best practices and sales coaching. With Eric's background starting in the software industry to working in business internationally, Rezultant has helped companies in all industries achieve market success. 

Thomas Willingham, President of The Hampton Group, joined our radio program to talk about how his firm helps middle market companies transform into professionally managed organizations. The Hampton Group helps companies close the Execution Value Gap between their targeted and actual performance

Critical Mass Coast to Coast Radio Show welcomed Dawn Beninghove, owner of Companion Extraordinaire Nursing Network. Dawn shared with our audiences her passion for her work in helping others and how her locally owned and operated business model has lead to a successful business in the Richmond, Virginia area. 

The millennials have made it into the work place. Now what is the next step? The expert on millennials, professor and author Dr. Chip Espinoza returned to our show to talk about his latest book "Millennials at Work: The 7 Skills Every Twenty-something Needs to Overcome and Achieve Greatness." 

CEO and Co-founder of Cirruspath, Ryan Huff joined our studio to talk about how this new app is helping middle market companies bridge the gap between businesses and their target audiences through effective CRM strategies. The millennials have made it into the work place. Now what is the next step? The expert on millennials, professor and author Dr. Chip Espinoza returned to our show to talk about his latest book "Millennials at Work: The 7 Skills Every Twenty-something Needs to Overcome and Achieve Greatness." 

Co-founder and creative director of Nerd for a Living, Adron Buske joins our program to talk about how he found this niche in the market and created a community to assist people of the "nerdish persuasion" in finding a sustainable career path. Nerd for a Living provides tools and information for the creatives, professionals and entrepreneur to pursue their dreams.  

Our special guest host Genese Davis, author of The Holders Dominion, fills in for Ric Franzi this week with our guest Kent Schmidt, partner at Dorsey & Whitney LLP. Kent joins our studio to talk about tips on how to avoid costly litigation that middle market companies should consider for the legal aspects of their business. Co-founder and creative director of Nerd for a Living, Adron Buske joins our program to talk about how he found this niche in the market and created a community to assist people of the "nerdish persuasion" in finding a sustainable career path. Nerd for a Living provides tools and information for the creatives, professionals and entrepreneur to pursue their dreams.  

Todd Myers, CEO of Regenix Marketing joined our show to share with us his business model and how Regenix has successfully helped its clients from all over the world through the companies all natural hair loss treatments.

Thomas Willingham, President of The Hampton Group, joined our radio program to talk about how his firm helps middle market companies transform into professionally managed organizations. The Hampton Group helps companies close the Execution Value Gap between their targeted and actual performance. Todd Myers, CEO of Regenix Marketing joined our show to share with us his business model and how Regenix has successfully helped its clients from all over the world through the companies all natural hair loss treatments. 

President and founder of Ortega Contract Services of Virginia Inc., Roger Ortega joined our program to talk about how he has successfully grown his business from his first invoice at around $500 to employing over 40 people. Roger also talks about his experiences when he was commissioned as a part of the Minority Business Enterprise Commission in the state of Virginia back in 2002.

Vice President at Hughes Marino, Mike Lewis joined Critical Mass Radio to share with our audiences how the success of Hughes Marino is based on creating a strong relationship with its clients. Named as Young Mover of the Year by the Irvine Company, Mike also talks about what its like being a millennial in this industry and how it has helped him in conducting his business.

Founder of his own company Project Insight, entrepreneur Steve West joined our show to share with us how he is helping middle market companies through web based management software programs. Vice President at Hughes Marino, Mike Lewis joined Critical Mass Radio to share with our audiences how the success of Hughes Marino is based on creating a strong relationship with its clients. Named as Young Mover of the Year by the Irvine Company, Mike also talks about what its like being a millennial in this industry and how it has helped him in conducting his business.

Vice President at Barbazza Real Estate Jason Piazza joined us in the studio to share with our audiences what are the top three major factors that businesses should consider when looking for a location for their business.

Creator of the Rock Star System for Success, Craig Duswalt joined our program to talk about how he is helping CEO's and executives of middle market companies learn to market their brand like "a rock star." Craig also talks about his upcoming Rock Star Marketing Boot Camp on September 18-20, 2014. Vice President at Barbazza Real Estate Jason Piazza joined us in the studio to share with our audiences what are the top three major factors that businesses should consider when looking for a location for their business. 

Co-founder of OC Digital Studio, Avi Chalid joined us in the studio to talk about his latest entrepreneurial venture in helping local Orange County middle market companies enhance their brand through the use of video marketing.

Owner and co-founder of the Cismontane Brewing Company in Rancho Santa Margarita, Evan Weinberg joined us in the studio to talk to us about his experiences as an entrepreneur. Evan discussed with us his business model and the evolution of the microbrewery industry specifically in Orange County, California.

Craig Rutledge from the Vision Link Advisory Group joined our show to talk about how his firm is helping middle market companies grow and transform their business through sustainable business rewards strategies. Owner and co-founder of the Cismontane Brewing Company in Rancho Santa Margarita, Evan Weinberg joined us in the studio to talk to us about his experiences as an entrepreneur. Evan discussed with us his business model and the evolution of the microbrewery industry specifically in Orange County, California. 

Founder of his newest venture called Total Recall Learning, Tim Becker joined us in the studio to share his findings and talk about the newest system in active learning. According to studies, an average person forget nearly 80% of what they learned within the past 30 days. Total Recall Learning creates a different approach to material retention in a more efficient and faster way. 

CEO and founder of Changefindr, entrepreneur Ruchi Mitra joined us in the studio to share her journey as an entrepreneur and talks about the idea behind her firm Changefindr. Research has found the billions of dollars have been lost in unused gifts throughout the country. Changefindr lets consumers take the balance off of old and unused gift cards and donate them to charities. Founder of his newest venture called Total Recall Learning, Tim Becker joined us in the studio to share his findings and talk about the newest system in active learning. According to studies, an average person forget nearly 80% of what they learned within the past 30 days. Total Recall Learning creates a different approach to material retention in a more efficient and faster way. 

Michael Bor, CEO and founder of CarLotz, Inc. joined our program to share with us his path to CarLotz, Inc. CarLotz is a car consignment business serving clients in the Richmond, VA area. Michael talks about how his successful business model has created a niche in the automobile industry. 

Legal business coach Laura LeDoux joins our program to talk about how her firm Laura LeDoux Esq. is helping middle market companies really look and understand the legal factors in running a business and what most companies fail to recognize. 

CEO Patti Larson and CTO Erik Ellsworth from SunUp Group joined our program to share with us how their marketing firm is helping Orange County middle market companies creating a successful marketing strategy. Patti and Erik go over with us the top 3 mistakes that mid market companies are making in their marketing plan.

Entrepreneur and creator of the Whimsical World of Sheri Fink, Sheri Fink joined us in our studio to share with us her path to becoming a children's author as well as her involvement and role in the organization called the Evolutionary Business Council. CEO Patti Larson and CTO Erik Ellsworth from SunUp Group joined our program to share with us how their marketing firm is helping Orange County middle market companies creating a successful marketing strategy. Patti and Erik go over with us the top 3 mistakes that mid market companies are making in their marketing plan. 

Nicolas Szczedrin, president of NIXSYS, Inc joined us in the studio to share with us more about how his business is helping middle market companies organize their IT services to create a more efficient business. NIXSYS focuses on offering the highest quality custom-built computers and servers supporting legacy hardware and software. Legal business coach Laura LeDoux joins our program to talk about how her firm Laura LeDoux Esq. is helping middle market companies really look and understand the legal factors in running a business and what most companies fail to recognize.

Mojdeh Eskandar, executive producer for the TEDx Orange Coast Annual Conference joins our non-profit show with guest host Genese Davis to share more about the TEDx non-profit organization and how she became involved. TEDx is a community organized movement to help bring together like-minded people inspire, connect and innovate. 

Jessica Ellis and Justin Valley, directors at Teaching Kids Programming joined our non-profit show with guest host Genese Davis to talk about how their organization has impacted its students. The younger generation are already technology savvy, why not teach them how to program? Mojdeh Eskandar, executive producer for the TEDx Orange Coast Annual Conference joins our non-profit show with guest host Genese Davis to share more about the TEDx non-profit organization and how she became involved. TEDx is a community organized movement to help bring together like-minded people inspire, connect and innovate. 

Critical Mass Radio Show presents Final Friday LIVE at Fast Start Studio. Our expert panelists included Michael Sawitz, founder of Fast Start Studio; John Bradley Jackson, Director of CSUF's Center of Entrepreneurship; Christopher Wright, Senior Commercial Capital Advisor with Capital Direct; and Dr. Deborah Ferber, professor at Brandman University and managing partner with Lodum, Sanchez, & Colmenares. Our guest panelists enthusiastically discussed the topic: Why do so many early stage companies fail?

Alan Au form Jimmy Au's for Men 5'8' and Under joins our studio with our guest host Genese Davis to share with us how his family business got started and how his father Jimmy Au found a unique niche in the market and grew into a successful business. 

Guy Cirinelli and Ryan Reynolds of the Corporate Films Guys joins Critical Mass Radio Show with our guest host Genese Davis to talk about how video marketing has changed the business industry. Guy and Ryan share how they got started in video and how their firm is helping middle market companies with their business. Alan Au form Jimmy Au's for Men 5'8' and Under joins our studio with our guest host Genese Davis to share with us how his family business got started and how his father Jimmy Au found a unique niche in the market and grew into a successful business. 

Founder of Teen Entrepreneur Academy and Dean of the School of Business at Concordia University in Irvine, Stephen Christensen joined our program to talk about how he formed the Teen Entrepreneur Academy. The organization just recently hosted an event for students and teens from all over the world. Stephen shared with us a little more about the event and the mission of the organization aimed to foster business ideas in the younger generation. 

From one of the biggest franchisee to franchiser and owner of Massage Green Spa, Allie Mallad joined us in the studio to talk about his path to franchise success. Massage Green Spa focuses on environmentally friendly products as well as the buildings that each location is housed in. Allie also discusses the time and commitment it takes to own and run a franchise. Founder of Teen Entrepreneur Academy and Dean of the School of Business at Concordia University in Irvine, Stephen Christensen joined our program to talk about how he formed the Teen Entrepreneur Academy. The organization just recently hosted an event for students and teens from all over the world. Stephen shared with us a little more about the event and the mission of the organization aimed to foster business ideas in the younger generation. 

Finalist for the Ernst & Young Entrepreneur of the Year Orange County and Managing Partner as the Bascom Group, Jerry Fink joined our program to talk about his experience as a finalist for this prestigious business award. Jerry also share some of his experiences as an entrepreneur and what new start ups should consider when creating a new business. 

Associate Professor of Strategic Management at Chapman University Dr. Thomas Turk joined us in the studio to share with us how he has used the book, The Science of Success as an effective teaching tool throughout his professional and educational career. Dr. Turk talks to us about some of the key important point to take away from this reading that all middle market companies should know. Finalist for the Ernst & Young Entrepreneur of the Year Orange County and Managing Partner as the Bascom Group, Jerry Fink joined our program to talk about his experience as a finalist for this prestigious business award. Jerry also share some of his experiences as an entrepreneur and what new start ups should consider when creating a new business. 

Robert Hunt, forum leader at Renaissance Executive Forums, Dallas, TX joined us in the studio to share with us his experiences with the organization. Robert talked to us about what his chapter in Dallas is currently doing to help its members of CEO's and executives create a better work/life balance along with the impact of fear and its effects on your business. 

Lois Tiller, CEO of Go EB-5 joined our program to talk about her newest venture into supporting growing businesses and connecting people with businesses internationally. Lois also talked about her experiences as a boomer entrepreneur and how boomers have different values and goals as oppose to generations before and after them. 

Welcome to the world of social media! Social media specialist and founder of Turn Up the Volume, Raleigh Gerber joined our show to discuss with us the growing trend for using social media to help grow middle market companies. Raleigh talks to us about the power of social media and how important it is to utilize this brand strategy in todays market. Lois Tiller, CEO of Go EB-5 joined our program to talk about her newest venture into supporting growing businesses and connecting people with businesses internationally. Lois also talked about her experiences as a boomer entrepreneur and how boomers have different values and goals as oppose to generations before and after them.